We really want to go out on our honeymoon: Kalki
New Delhi, June 9 (IANS) They had a quiet wedding and immediately plunged into work! The newly wedded couple - filmmaker Anurag Kashyap and actress Kalki Koechlin - hope to spend quality time... + Full Story
Imran, Aamir together on screen for the first time
By Subhash K. Jha
Mumbai, June 9 (IANS) The latest trailer of "Delhi Belly", to come out July 19, will bring together Aamir and Imran Khan for the first time in a mock-argument over the colourful... + Full Story
Bike skids, sexy Sam takes a fall!
By Hindustan Times
Mumbai, June 9 -- Sameera Reddy has just returned from Scotland where she was filming the action thriller, Tezz and is all shaken up, literally. The actor was doing a stunt in... + Full Story
Vinay takes on government!
By Hindustan Times
Mumbai, June 9 -- I was just about to go for my bubble bath when a mail dropped into my kaaliberry inbox. Turns out to be my parinda from Andheri's Lokhandwala Complex, eager to... + Full Story
Aftab's knock in vain
By Hindustan Times
Mumbai, June 9 -- Contrary to his usual pattern of disappearing after giving his todu khabar of the day, Sher Lock bhai now wants me to hear about Aftab Shivdasani. Of all... + Full Story
Salman: Not so sporting
By Hindustan Times
Mumbai, June 9 -- Howdee doo hoo my darling dim sums! I was so beginning to enjoy the rains over the last few days, but the sun shining bright and hot, is playing truant again.... + Full Story
SRK calls truce with Farah Khan
By Hindustan Times
Mumbai, June 9 -- Shah Rukh Khan has finally ended his animosity towards director-choreographer Farah Khan. At a public event, the actor complimented her, saying, "It is one of... + Full Story
Kangna-Mallika New best friends?
By Hindustan Times
Mumbai, June 8 -- Arrey yaar! I have to tell my dhobi that I'm tired of listening to these stories about two lady actors being friends in the eyes of the press but not seeing... + Full Story
Preity wants to educate!
By Hindustan Times
Mumbai, June 8 -- Aha! The first good news of the day is here. Sher Lock wants to tell me that Preity Zinta, my favourite girl with dimples, is working towards educating kids... + Full Story
Sonam-Shahid: Mutual admiration society
By Hindustan Times
Mumbai, June 8 -- Zzzzzzzzzzzzzzzzzzzzzz... this is what happens to me when someone tries to tell me that two colleagues, who've been linked to each other, only admire each... + Full Story
Post Ghajini and RNBDJ, pressure builds on Akshay Kumar
Click above for more movie stills
Till the release of Rab Ne Bana Di Jodi, all eyes were set on Shah Rukh Khan and Akshay Kumar competing for the top spot. While Akshay already had Singh Is Kinng behind him, Rab Ne Bana Di Jodi was important for Shah Rukh Khan to maintain his numero uno position. If only Rab Ne...wouldn't have turned out to be the big hit as it is today, Akshay Kumar would certainly have placed himself firmly on the throne that has been occupied by Shah Rukh Khan for more than a decade now.
However, Rab Ne...worked quite well eventually and though it's opening fell a little short of Singh Is Kinng, it wasn't a worrying sign for Shah Rukh Khan since the world was aware about the odds against the film's release. Also, the film did particularly well in its second week and was liked more than Singh Is Kinng, something that ensured that both Shah Rukh Khan and Akshay Kumar ended the year on a smiling note with the former being just a tad ahead.
For Akshay Kumar, Chandni Chowk To China was now an important release since he had to keep himself well into the contention for being a tough competitor of Shah Rukh Khan. The task was cut out. His film had to take a better opening than Rab Ne... and also at least match, if not cross, the opening of Singh Is Kinng. Seemed quite possible since Warner Bros. have promised a mega release for the film (in fact the biggest ever) and hence a massive opening is pretty much on the card.
However, the situation has changed post the release of Ghajini. Suddenly a monster that goes by the name of Aamir Khan has emerged and an opening which is expected to be more than Rs. 60 crores at the least is very much in the offering (exact collections would be released soon). Now Akshay and his Chandni Chowk To China have a much bigger challenge in hands i.e. to at least match the opening of Ghajini or at least come close to it.
Frankly, looking at the film's release being just a fortnight away, this seems difficult since the people behind the film have to up the ante when it comes to the marketing of Chandni Chowk To China. While conventional way of promoting the film has been pretty much happening, the uniqueness that Aamir Khan brought with his Ghajini is yet to be experienced. Add to that the entire pressure of bringing a far greater number of audience into theaters within a month when majority of them have shelled out a substantial amount of their earnings into two films - Rab Ne Bana Di Jodi and Ghajini - and it can be clearly said that Akshay and company have a task in hand.
Fingers crossed and here is looking at some great marketing and promotion in the offering that should make Chandni Chowk To China a third straight money spinner to continue celebrations in Bollywood!
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