With immense stardom comes immense credibility. How and why is completely debatable. But it's a fact that Kareena Kapoor can easily vouch for.

The Bollywood Diva is a wanted entity by one and all brands. If Anne French, Sony Vaio, Head and Shoulder and Airtel weren't enough, joining their league now is Sony Ericsson.

Yes! Kareena will now be the brand ambassador for Sony Ericsson Mobiles. No wonder then that she is termed as the endorsement queen in Bollywood.

The ad film of her newly adopted brand has been directed by Director Anuj Alia, and is shot in Mehboob Studio. With a line up of big films and a number of endorsements deals, this woman is completely on a roll.