New Delhi, April 10 -- Some big brands may be dropping tennis ace Sania Mirza after the controversy around her marriage to Pakistani cricketer Shoaib Malik, but the sports federations say she will continue to be a good poster girl. Sania will be the brand ambassador for a mega tennis event to be launched by the All India Tennis Association.
The Organising Committee of the Commonwealth Games say they have not drop her from their line-up of sports stars who will be promoting the Games in October. On the flip side, Cadbury Bournvita has not renewed their contract with her and TVS Scooty say they're unsure whether they'll renew her contract. Sania makes up to Rs 3 crore a year from endorsements. Secretary General Dr Lalit K Bhanot, OC-CWG tells HT City, "What has her marriage got to do with her being the star player? We'll still have her as one of the Indian players promoting the games." Experts say the publicity may have made Sania a stronger brand. "She probably hasn't gained such publicity even after a grand slam win! Brands will line up to sign her and Shoaib," says Shailendra Singh, Jt. MD Percept.
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